In-house copywriting for a leading luxury brand


Samantha was hired at Omega to complete the copywriting team. She has the capacity to create new pieces of content from scratch in record time. From press releases, social media posts, specialized articles to interviews and more.

I recommend her to any company that wants to create quality content.
— Jean-Pascal Perret, VP Communications & PR @ Swatch


At Omega, the luxury watch brand, I worked closely with the PR team to produce English content for the company's growing social media platforms and for the press kits that were distributed to journalists at every event and for every watch/technology launch. I assisted the senior copywriter with advertisements, including billboard ads, magazine ads and voiceover scripts. As Omega's copywriter, I traveled to London and Sochi where I covered the company's involvements in the Summer and Winter Olympic Games in 2012 and 2014 respectively.

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